How to create a product to sell on Amazon

How to Create a Product to Sell on Amazon

Introduction

Amazon is a globally known e-commerce platform, and currently, it stands as one of the largest, in the world. Amazon provides an opportunity for business owners to reach a vast audience, and for this audience to find whatever product they need.

As a seller who creates their products, Amazon is easily an advisable platform to leverage and work with, as it helps one reach a large customer base. Amazon boasts of over three hundred million users, who are actively making daily purchases, so creating a product to sell on Amazon is one of the best steps to take, as the potential of a great sale is immense.

The fact that Amazon has such credibility, and is trusted by millions, can only tell that there is a standard of products sold by them. If you want to create a product to sell through them, you must be calculated, cautious, and extremely intentional, following detailed steps and strategies.

This article will take you through a walk, where you will be exposed to the most effective steps to take when creating an Amazon worthy product.

Product Idea Creation

Before the actual creation process of any product begins, one must brainstorm and conduct thorough research, until they have the ideal product for sale.

There are many ways to discover which product to create for sale, if in confusion. One, is leveraging social media. In the fast paced world we live in, nearly everything is on social media. From customers’ reviews on products, to their expression of needs. You should make use of this exposure, to narrow down to the pressing needs of the market.

Research trends and customer behaviors, as well as their responses to certain products. Find the ones in high demand, and aim to start working on them.

You have to understand that this stage takes time and patience, as well as intelligence. You must learn to weigh the values of multiple products and effectively narrow down to the best. It is worth the time taken, in the end.

Product Design

Once you are certain that you have the right product, which will not only be accepted by Amazon, but will make fast sales, you should not just jump right into the process of creation.

For those who already have either a product in mind, a product they already create and are just looking to expand through Amazon, or simply just a product they are passionate about, research should also be carried out to ensure that these products are widely sought for, in the market.

Once certain, a necessary step to carry out, is product designing. In this stage, errors can be made, and rectified, loopholes can be discovered and fixed, and all of these sorted, before diving into the creation process.

In this stage, one cam sketch and prototype their product ideas, designing it for functionality, usability, and even aesthetics.

Here, the product blueprint and specifications are created and revised, before the product is developed. This sets a guide to follow.

Material Sourcing

Material sourcing must be done with care and the utmost attention to detail. Find reliable suppliers of parts and materials which will be used to create your product. If necessary, you can move from place to place to ensure that you have the best quality of materials.

Alongside getting the best quality, you need to also work on getting the best price for these materials. Negotiate prices with the dealers, until you have reached a fair price, where the margin lets you make profit at the end of everything. Thoroughly scrutinize the materials even after purchase to ensure quality, consistency and durability.

Product Development

In this stage, it is highly recommended that one creates a prototype or a minimum viable product first, using it to carry out tests, to reduce any costs that could be uncured from a potential mass mistake.

Your prototype should be properly tested and refined. This is the one which should be used for all kinds of testing. Ensure that it effectively meets customers’ needs, and is durable. You should also ensure that the product is safe and complies with safety regulations.

In this stage, any potential threats or errors are realized early, and avoided when creating the rest of the products which will go for sale. After this, mass production can commence.

Manufacturing

Manufacturing is the main stage, where your product is brought to life. Here, manufacturing systems and processes should be set up carefully. If need be, research should be made during this time, to ensure that you are on the right track. Following what you observed from your prototype, your manufacturing process should be seamless.

Ensure that a high quality is maintained, and your product comes to life, assuring potential customers of satisfaction, and it meets Amazon’s quality and safety standards. Make final adjustments and refining if necessary. Overall, you must make sure that you have the perfect product created.

Packaging and Labeling

It is no secret that attractive packaging fuels buyers’ interests, and pulls them towards the product. You might just as well call that a first impression. Your packaging must be both secure and aesthetically pleasing, preparing customers for what they will see inside.

It is important that your packaging and labeling are enough to pique customers’ interests, and this must match the value of the product inside of it.

Amazon also appreciates a well packaged product. Your labeling must be legible, yet just moderate enough that it does not take the attention off the product itself.

Product Certification and Compliance

It is very crucial that you obtain all the necessary certifications and licenses for your product. Amazon will require this, and it will also secure your brand’s credibility, in case of any future needs for scrutiny.

Ensure that your product also complies with all of Amazon’s policies and regulations, which should be properly researched on. By doing this, you will effectively manage your product compliance and safety.

Product Finalization

You must understand that all of this time dedicated to following these steps are highly necessary, if you are looking forward to creating the best product to sell on Amazon. Be careful to finalize your product details and all the specifications one last time, after it is complete.

By this time, you should begin to prepare and set the marketing materials and listings, as well as your product pitch, in place, ready to apply on Amazon.

Continuous Improvement

Constantly monitor your product performance on Amazon, and study customer feedback. With this, you can keep modifying it to always fit the market trends.

Remember to always stay up-to-date with industry trends, as they are not constant, and modifications may have to be made from time to time.

Conclusion

To create a product for sale on Amazon, being one of the world’s largest online marketplaces, you need to be strategic, in order for your product to shine and remain in demand.

All of these discussed strategies are crucial, and need to be followed and practiced accordingly.

The traffic of products on Amazon can be navigated, and your product can find it’s way to the top of the chain. With this knowledge, you can make that possible.

Try selling on Amazon, today.